Why Beauty Needs to be Sustainable Too

Take a minute to run through your morning and night beauty routines in your head. Now count how many products come in contact with your skin and hair and keep this thought in your head while you finish reading this.

Last year, Johnson & Johnson paid $72 million in damages to the family of a woman in Missouri who died from ovarian cancer, caused by consistent use of J&J’s talc-based products over several decades. This is only one of many companies that are getting called out for unsafe ingredients. Carcinogens (cancer-causing elements) are rife in products that we commonly use today.

In recent years, people have been flocking towards organic food, attempting to watch what goes into their bodies. What a lot of people tend to forget is that the skin is the largest organ of the human body. Which means that slathering on soaps, lotions, creams and makeup filled with chemicals is tantamount to injecting your body with toxins. Common ingredients found in conventional beauty products include parabens, phthalates, petroleum products that are all flowing into your systems.

But this needn’t be the case. Today, there are plenty of organic beauty brands in the market that use high-quality ingredients that will not aggravate your skin. To be certified organic, brands need to use ingredients which are also cultivated organically, which means no chemical fertilisers. Therefore, using organic products not only stops the flow of dangerous toxins and chemicals into your body, it also allows your skin and hair to absorb nutrients from the natural ingredients in the products. They work better because of the superior ingredients that they contain and although it might take a while to see the positive effects, they will also be longer lasting since they work within your bodily systems and not just on the surface.

Organic products tend to be eco friendly before, during, and after consumption. Chemical-free farming of ingredients is actually good for the soil that they grow on. Many brands shun plastic and use biodegradable packaging. Also, any product that runs down the sink is not deadly to the planet, as opposed to chemical filled shampoos and soaps. There aren’t any chemical components which need to breakdown and fester in the environment.

Probably the thing that stops most people: the value for money. Contrary to popular belief, organic products are not exorbitantly priced. Makeup products from brands like Chanel, MAC, etc. are on par with organic products that you can find on the market. Sure, they may not be as cheap as beauty products found in drugstores, but think of the expenses involved in treating cancer, or any of the various diseases that prolonged exposure to chemicals can cost.

It is our responsibility to look after ourselves and the earth. When it is in our power to do it, why not? If you need any more convincing to throw out your non-organic products, watch this: 

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